Will Smith, Martin Lawrence Resuscitate Box Office with $56M Opening Weekend for ‘Bad Boys 4’
Will Smith and Martin Lawrence brought out the masses last weekend with their most recent installment of the beloved Bad Boys franchise. Bad Boys 4: Ride or Die brought in $56 million at domestic box offices.
In addition to its strong US performance, the film also brought in nearly $50 million globally, making it the first successful blockbuster of the summer season with the $104.6 million opening weekend.
Although it’s not cementing any franchise records (“Bad Boys for Life” remains the biggest opening of the quartet with $62 million), “Bad Boys 4” is providing a little needed encouragement to movie theater owners. Yet despite the film’s solid start, the year-to-date deficit has worsened over the weekend as ticket sales now lag 26% behind 2023, according to Comscore. It’s been a concerningly slow May and June with underperforming blockbusters like Universal’s action comedy “The Fall Guy” and the Warner Bros. sci-fi prequel “Furiosa: A Mad Max Saga.” So, Hollywood and exhibitors are hoping that “Bad Boys” will continue to have momentum and heat up moviegoing in the remainder of June — with releases like Pixar’s “Inside Out 2” (June 14) and “A Quiet Place: Day One” (June 28) — through August.
