Celebrate These Brands Now and Always
For Black women, navigating the wide range of beauty products on the market can be challenging. While there are undeniable favorites like pigmented eyeshadows, nude lipsticks, effective sunscreen, and silk or satin hair bonnets, it’s natural to question which products truly cater to the unique textures of our hair and the diverse tones of our skin.
From inclusive shades to innovative formulations, these standout brands deserve a spot in your makeup bag—not just during Black History Month, but all year round.
These Makeup Brands will Deliver
Finding beauty products that cater to the diverse needs of women can be a challenge.When in doubt, consider products created by those who understand. To help you get started, here’s a list of Black-owned makeup brands offering high-quality products, many of which are natural, vegan, or organic. These brands are also conveniently available at popular retailers like Sephora, Ulta, Amazon, and even local drugstores.
Cay Skin: Suncare for Your Lips
Created by model and beauty activist Winnie Harlow, Cay Skin offers suncare and after-suncare essentials that avoid leaving a white cast on deeper skin tones. Their SPF 30 Isle Lip Balm, infused with sea moss and aloe stem cells, is a daily must-have.
SPF 30, Hydrating and Protective Daily Lip Gloss, Suncare & UV Protection
Pat McGrath Labs: Luxury Beauty Foundation
Pat McGrath, a renowned makeup artist, brings high-end beauty to life with Pat McGrath Labs. From ultra-pigmented eyeshadows to radiant blushes, the products are a staple for makeup enthusiasts.
Pat McGrath Labs Sublime Perfection Foundation
Skin Fetish: Sublime Perfection Weightless Foundation, Hydrating with a serum-like texture
Ami Colé: Clean Beauty for Melanin-Rich Skin
Ami Colé, founded by Diarrha N’diaye, offers clean beauty products specifically designed for melanin-rich skin. The Hydrating Lip Treatment Oil is a standout for its nourishing, cushiony texture.
Ami Colé Hydrating Lip Treatment Oil
Hydrating Lip Treatment Oil 3-in-1 multitasker for your lips
Range Beauty: Hydrating Primer for Every Skin Tone
Founded by Alicia Scott, Range Beauty was born out of a desire for clean, diverse makeup options. Ideal for sensitive skin, this hydrating primer helps address issues like eczema and acne while providing a smooth base for your makeup.
True Intentions Hydrating Primer
Hydrating and Soothing Primer with Vitamin E
Beauty Bakerie: Sweet-Inspired Finishing Powder
Founded by Cashmere Nicole, Beauty Bakerie is known for cruelty-free, vegan products with playful, bakery-inspired names. The Flour Finishing Powder, available in multiple shades, is a fan favorite for setting makeup flawlessly
Flour Finishing Setting Powder
Loose Face Powder Makeup, Perfect for Oily Skin, Long-Lasting Matte Finish, Ideal for Baking and Blurring
Fenty Beauty: Revolutionizing Inclusivity
Rihanna’s Fenty Beauty changed the beauty industry with its launch of 40 foundation shades. The brand continues to innovate with products like its hydrating, lightweight concealer that offers a natural finish
We’re Even Hydrating Longwear Waterproof Concealer
A 12-hour hydrating, long-wear concealer that comes in a wide range of medium-coverage shades with a natural, second-skin finish.
Mented Cosmetics: The Perfect Nude for Darker Skin
Mented Cosmetics, founded by Harvard graduates, started with the quest for the ideal nude lipstick. Today, the brand offers everything from foundations to blushes, all free of parabens and animal by-products.
Mented Cosmetics Stick Foundation Make Up
Concealer & Contour Stick for Light Skin, Cream Foundation for Black Women Makeup, Vegan and Cruelty Free
Juvia’s Place: Vibrant Eyeshadow Palettes
Juvia’s Place celebrates African beauty and artistry with highly pigmented products that shine on the deepest skin tones. Their bold eyeshadow palettes are a must for creating statement looks.
Juvia’s Place The Zulu Eyeshadow Palette
The Zulu – Turquoise, Red, Purple, Shades of 9, Colorful, Vivid, Vibrant Palette, Pigmented Makeup Palette Color & Shine
Now 30% off
Black Radiance: Contour for Every Complexion
With a mission to celebrate and empower women of color, Black Radiance offers a full range of makeup and skincare products. Their contour palette is a staple for defining and enhancing facial features.
Black Radiance True Complexion Contour Palette
Contour Palette highlights, shapes, & sculpts facial features for naturally enhanced definition
BLK/OPL: A Foundation Staple
BLK/OPL has been serving Black women for over 25 years. Under new Black ownership since 2019, this brand is known for its creamy, full-coverage stick foundations that cater to a wide range of skin tones.
BLK/OPL True Color Skin Perfecting Stick Foundation SPF 15
Full-coverage, Correct imperfections and mask under-eye circles, Enriched with vitamins C & E and sunscreen
WYN Beauty: Long-Lasting Eye Pencils
Created by Serena Williams, WYN Beauty offers vegan and cruelty-free makeup designed for active lifestyles. Their longwear eye pencil features a built-in sharpener and sponge-tip applicator for effortless application.
WYN Beauty: Glideline Longwear Eye Pencil
Longwear eyeliner, All-in-one liner , Sponge-tip applicator, Creates precise lines and smokey looks with ease
Danessa Myricks Beauty: Multifunctional Makeup
Danessa Myricks, an acclaimed makeup artist, created her brand to offer multifunctional products for all skin tones. Known for vibrant pigments and easy application, this brand is a favorite for artistic and everyday looks.
Danessa Myricks Infinite Chrome Flakes Multichrome Gel
Self-setting, Water-based gel formula. Multicolored, Multi-chrome flakes, Gluten-free and cruelty-free
